• Activate and optimize digital campaigns across social, display, video, and geofence platforms.

• Collaborate with design and compliance teams to ensure campaigns meet automotive brand guidelines.

• Conduct monthly account reviews, share insights and strategy with customers and other stakeholders.

• Coordinate delivery of assets with 3rd party vendors and internal teams.

Senior Strategist, Paid Social

Mediahub Worldwide

Jan 2022 - May 2022

Key Account Serviced: Fox Entertainment

• Activated and optimized paid social campaigns (Facebook, Instagram, Twitter, TikTok).

Digital Marketing Specialist

Fox Dealer

Mar 2021 - Jan 2022

Key Accounts Serviced: various local and national car dealerships

• Flighted digital campaigns across display, video, mobile and social campaigns using multiple ad platforms.

• Conducted QA checks on campaigns.

• Conducted monthly account reviews with customers, including an analysis of all digital media performance and prepared recommendations for upcoming months.

Senior Production Specialist

Mediaspace Solutions

Feb 2016 - July 2020

Key Accounts Serviced: California DMV (REAL ID), Tobacco Free CA, LA Metro, United Healthcare, HealthPartners, Mutual of Omaha, Centene, Highmark

• Developed and trafficked assets for print and digital distribution in a client-facing production and operations role.

• Worked with clients to create or update creative assets (layout, copy) and provide consulting services on existing collateral.

Creative Management Specialist

Novus Media, Inc.

Jan 2012 - Jan 2016

Key Accounts Serviced: Walgreens, Time Warner Cable, Eli Lilly, Hewlett-Packard, Wells Fargo

• Managed creative assets used in campaigns.

Senior Traffic Manager

Novus Media, Inc.

Feb 2004 - Feb 2016

Key Accounts Serviced: Time Warner Cable, Eli Lilly, Hewlett-Packard, Nissan, Pepsi, FedEx, Bank of America, SeaWorld, Google, JP Morgan Chase, Starbucks, Hilton Hotels, Amtrak

• Trafficked ad materials for clients' print and online ad placements.